The unique entry mechanic that will require people to physically wet the token to ‘Unleash Summer’ plans to deliver huge engagement with all the promotion already making waves in Europe and Australasia with partners reporting strong sales and also levels website visitors to the promotional website.
Supported by TVCs, social websites, influencer engagement, in-store branding and POS, retailer support as well as a dedicated website, ZURU will truly unleash summer using this engaging campaign running throughout Spring/Summer 2019.
Follow Bunch O Balloons on Facebook @BunchOBalloons.
ZURU can be a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is probably the fastest growing toy companies in the world and is renowned for their agility, creativity and new-age manufacturing techniques. The company that began in New Zealand, now employs over 5,000 staff across 18 offices and distributes to the majority major retailers in over 120 countries. ZURU has delighted numerous families all over the world with brands including Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™, Pets Alive™ and Metal Machines™ along with through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. Having a strong resolve for the community, ZURU supports Captivating International, local China orphanages and in addition student development programs in Asia and New Zealand. ZURU is constantly pave new methods of kids to try out and focuses on reimagining what this appears like everyday.
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